Diagnose the search funnel, then fix the listing

Diagnose the search funnel, then fix the listing — one goal, 3 tools, no signup needed to look around.

Do it in these steps

  1. 1

    Step 1

    Search Query Funnel

    Paste a Brand Analytics search query report and see which stage of the funnel breaks: impressions, clicks, cart adds or purchases.

    1 ⚡

    When step 1 finishes, paste its result into Listing Keyword Coverage — that is why this is a two-step job.

  2. 2

    Step 2

    Listing Keyword Coverage

    Paste a finished listing and a keyword list to see which keywords are covered where, which appear nowhere, and which sit uselessly in the backend field.

    1 ⚡

  3. 3

    Step 3

    Amazon Backend Search Terms

    Turn your listing into backend search terms that fit Amazon's 250-byte field without repeating a single word.

    1 ⚡

Start with step 1 right here

Search Query Funnel

Paste a Brand Analytics search query report and see which stage of the funnel breaks: impressions, clicks, cart adds or purchases.

How the diagnosis works

Every stage gets a rate (clicks ÷ impressions, cart adds ÷ clicks, purchases ÷ clicks) and a market share (your ASIN count ÷ the total count). The benchmark is the median of that same report, not a fixed number, so the diagnosis is relative to your own catalogue. A query with almost no volume is left unjudged on purpose.

Reading the report does not tell you why a stage leaks; use the diagnosis to pick where to look, then check the listing, offers and reviews yourself.

The report is analysed in your browser and never uploaded.

How it works

This utility runs locally in your browser for privacy and speed.

1 ⚡

Unlimited local tools

This run costs 1 credit(s) and is saved to your history automatically.

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Frequently asked questions

Do I need an account?
You can browse and read everything without an account. Signing up takes a minute and gives you 3 free credits to run the tools.
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Tools marked as browser-local run entirely on your device — nothing is uploaded. AI tools send only the text or image you submit for that single run.

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