Turn ad search terms into backend keywords
Turn ad search terms into backend keywords — one goal, 3 tools, no signup needed to look around.
Do it in these steps
- 1
Step 1
Ad Break-Even CalculatorWork out what your ad spend can afford: break-even ACOS, the ACOS your target margin needs, the highest CPC a click can cost and break-even ROAS.
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When step 1 finishes, paste its result into Search Term Clean-Up — that is why this is a two-step job.
- 2
Step 2
Search Term Clean-UpPaste an ad search term report and get the terms that burned budget without a single order, the winners worth scaling, and a negative keyword list to upload.
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- 3
Step 3
Amazon Backend Search TermsTurn your listing into backend search terms that fit Amazon's 250-byte field without repeating a single word.
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Start with step 1 right here
Ad Break-Even Calculator
Work out what your ad spend can afford: break-even ACOS, the ACOS your target margin needs, the highest CPC a click can cost and break-even ROAS.
Needed for the CPC ceilings — leave it at 0 if you do not know it yet.
How the numbers work
Break-even ACOS is (price minus cost minus shipping minus fees) divided by price: at that ACOS an ad-generated sale contributes nothing. The CPC ceiling is break-even ACOS times price times conversion rate, so at a 5% conversion rate one in twenty clicks has to be affordable on its own. Product, shipping and fulfilment costs count per unit whoever pays for the click; the referral fee is charged on the price.
Estimates based on the numbers you type. Your account may carry extra fees; reconcile against your own statements before you raise bids.
Runs entirely in your browser; nothing is uploaded.
How it works
This utility runs locally in your browser for privacy and speed.
1 ⚡
Unlimited local toolsThis run costs 1 credit(s) and is saved to your history automatically.
Log in to save and view your usage history.
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Frequently asked questions
- Do I need an account?
- You can browse and read everything without an account. Signing up takes a minute and gives you 3 free credits to run the tools.
- Are my files uploaded?
- Tools marked as browser-local run entirely on your device — nothing is uploaded. AI tools send only the text or image you submit for that single run.